Serving Northern Nevada and Northern California NV Contractors License  #49317A  |  CA Lic #1054103
Google 4.9 · 1,500+ Reviews
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Mike Guidara
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4.9 Stars 1,500+ Google Reviews | BBB A+ Accredited

About Pure Water
Heaters of Nevada

Local, family-owned since 1993 — we're Northern Nevada's go-to water experts, setting the standard for water treatment with quality products, fair pricing, and prompt, personal service.

Our Story — Built on Standards and Integrity, Not Shortcuts

What started in 1993 as a one-man operation in a single-car garage in Midtown has grown into Northern Nevada's leading water treatment company — with three locations, over 30 team members, and more than 15,000 systems installed. Along the way, we've built something even more important than growth: lasting relationships, one client at a time.

Founder Mike Guidara built this company on a no-nonsense philosophy — get it done right, the first time. That mindset still defines our culture today. We don't cut corners, and we don't settle. Our standards for customer satisfaction are higher than what most consider "acceptable" — and that's exactly why our clients trust us.

Today, Pure Water Systems of Nevada is led by Mike Guidara, alongside partners Bryce Pollock and Chris Lombardo, backed by a team of dedicated professionals who live and breathe our mission. We're not here for one-time sales — we're here to build lifelong relationships and deliver better water for life.

We are fully licensed plumbing and water purification contractors, insured, and certified by the Water Quality Association. Our expertise is trusted not only by homeowners, but also by major industries, government agencies, and hospitals throughout Northern Nevada — because when water quality matters, there's no room for error.

This is who we are. This is what we've built. And this is why Northern Nevada chooses us.

Bryce Pollock — VP, Pure Water Systems of Nevada 4.9 Google Reviews · BBB A+ Accredited
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What Sets Pure Water Apart

Local & Family Owned

We're your neighbors. A local, independent business with deep roots in the Northern Nevada community since 1993. Not a franchise. Not a national chain.

American-Made Products Only

We sell only American-made products from leading brands including Puronics, Pentair, Evolve, Water-Right, Clack, and more. Quality you can trust.

Real Lifetime Warranty

Our warranties aren't loaded with loopholes. When we say lifetime warranty, we mean it — you're covered for life with no fine print surprises.

WQA Certified Experts

Our team holds Water Quality Association certifications. We're not sales people — we're water quality scientists who educate you and find the right solution.

Guaranteed Results

We test your water before and after installation. If your system isn't performing to spec, we'll fix it. Period. Your satisfaction is guaranteed.

Old-Fashioned Service

We build lifelong friendships with our customers. Our owners Mike and Bryce are personally committed to your complete satisfaction with every interaction.

American-Made Product Partners

We partner with the most respected names in water treatment — all American-made, all backed by our lifetime warranty guarantee.

Puronics
GE
Charger Water
Pura
Water-Right
Layne
Purolite
Atlantic Ultraviolet
Pentair
Hydrotech
Clack
Aqua Flo
Brita
Stenner
Clover
Grundfos
AXEON

Our Core Values

These aren't just words on a wall — they're the principles that guide every interaction, every installation, and every customer relationship.

Common Sense

Do what's right for everyone. Use your head, access your resources. Think logically to make quick decisions and don't rely on others unnecessarily.

Accountability

Make plays, not excuses. You are accountable to our team and our customers. Do the job right the first time. Own up to results — good and bad.

Extreme Ownership

Own your position. We are composed of GEMs (Go the Extra Mile) — not LAPs (do as Little as Possible). Work like it's your company.

Mutual Respect & Trust

We want to be business partners, not just employer/employee. Team members and experts who have each other's backs — always.

Sense of Urgency

Get your work done efficiently with a positive, "make it happen" attitude. Work hard, play hard. Our customers deserve our best, right now.

Constant Improvement

A desire to constantly improve and accept change. Continuing education is imperative. Change is the price of survival — embrace it.

Experience the Pure Water Difference

Join 15,000+ Northern Nevada families who trust us with their water. Start with a free test today.